Accessibility is cool is a national social promotion campaign that involves both celebrities and common (or differently famous) people. Created by the Association for Social Promotion Movidabilia and funded by Fondazione CON IL SUD, the campaign aims to destroy the cultural barriers concerning disability and accessibility, by teaching people how to notice and give value to what is accessible, then cool.
What is accessibility? Click here
Become an endorser
Being part of the #accessibilityiscool campaign is simple and funny. Besides, it takes little effort to help us create a map of the coolest places in Italy: the coolest places in Italy: You're in a club, cinema, pubs, accessible theater? a selfie facts (or take a picture at the local level) and creates a post on Facebook with public privacy by enabling the geolocation of your smartphone and using the hashtag #movidabilia, #accessibilityiscool (and then all other hashtag you want, even those of your brand staff!). You can also post the photos on Instagram and Twitter but do not forget to tag Movidabilia, we are of all social!
Why being an endorser?
Because you will spread the beauty of accessibility simply by taking a selfie, making the cultural barriers around it crumble. Because it's cool. Because you'll be endorsing a campain of social communication together with Nina Palmieri from the TV show "Le Iene", Gianni Morandi, Lorella Cuccarini, Marco Maddaloni, The Pills and many more, and you'll be on our social channels as well as on the home page of a campaign with a nation-wide exposure appeal.
Because it's cool.
VIDEO OF THE CAMPAIGN,it
LAST POST FROM THE BLOG,it
Accessible mountain paths,,it,Here are some territories with accessible mountain routes, for white weeks open to everyone!,,it,Mountain and accessibility.,,it,Snow and accessibility.,,it,Winter accessible.,,it,Accessible skiing.,,it,These binomials are something impossible in the minds of many, yet ...,,it,Yet there are initiatives, in Italy, which make it possible for mountain lovers, nature trails and even snow, even if they have permanent or temporary disabilities, to take advantage of the beauty of the cold season, to enjoy the magical atmospheres of the refuges and also to do an adrenaline rush with skiing and mountain sports.,,it
Because we should all know the LIS language and how to learn.,,it,Movidabilia has long supported the importance of spreading the LIS language, the Italian sign language, by proposing events,,it,accessible to deaf and hearing impaired,,it,, promoting its diffusion also through courses and we think it would be very useful to teach it in schools.,,it,Some time ago we told you why,,it,teach children the sign language,,it,it is useful on a formative, cognitive and individual growth level but today we dwell on why even people of adult age, even if they do not have any disabilities, would benefit from learning the LIS Language.,,it,This is why we would all benefit from a greater diffusion of the LIS language.,,it
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